Archive for the ‘google’ Category
Sunday · Popularity: 19% · google, milestone, pagerank
After all the posts I read this week about the page rank update I told myself I wasn’t going to post anything about the topic. I thought it had all been said enough (and that is still probably true), until I noticed my page rank actually went up. [A little disclaimer here, before last week I had a PR0 and now I have a PR2. So, I had no place to go but up.]
There are other examples surfacing now that also show increases in PR’s like, PageRank update in process, this time for real, where AdesBlog talks about a few of his sites that have increased their page rank. Another recent post from ProBlogger also touches on several of these current topics in, The Google Page Rank Pendulum Swings…. Again, and if you are still interested, there are hundreds (if not more) of posts on the Page Rank update.
Some PR’s Are Going Up, Some Down
In a recent post I did on the goals of this blog, Reaching a Set Goal and Working on Others, a the Page Rank was not even listed as one of the top ten because I thought it was pretty much out of the question for the age of my domain, and the fact that I was still trying to build quality content on the site. Little did I know, all I needed was an update to Google’s Page Rank system.
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Monday · Popularity: 43% · adsense, google, marketing
In my last post, Reasons to Keep Running Google Adsense Ads, I looked at some good reasons to keep running Google Adsense ads, or to consider using them on your blog or eCommerce website. Here I will take a look at some of the other marketing options available, examine some of the less desirable effects of the Adsense program, and make some conclusions about the points made from these two articles.
This is not a bash Adsense article, obviously I use them myself, but what all business owners should do, look at as many options as they can and decided which one fits the best according to their business needs. On a side note, I have an upcoming set of articles that examines both sides of Google Adwords too, so stay tuned.
Marketing is Not One Size Fits All
All you have to do it run a search for Adsense and you will see so many different responses for and against using these type of ads, and it might be hard to tell what really works. I think the real answer to that questions is what works for you may not work for me and vice-versa. Each site is so different, has different goals and objectives, but sooner or later, if your store or site keeps growing you will need to look at some online marketing, either to buy some ads (which would be Google Adwords) or to sell them (Adsense), but the growing opportunities available with smaller companies continues to grow each day.
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Saturday · Popularity: 28% · adsense, google, marketing
When considering an advertising company for your blog or website Google is probably going to be high on the list, but shouldn’t be the only one. I opened a Google Adsense account on April of 2004. The screen shot shown here was take a few days ago that shows we have now reached the payout amount minimum of $100 for Google Adsense.
Obviously we were not publishing ads on big PR7 sites, we just used it here and there on a few different store pages, but, for those counting, 3 1/2 years is a long time. Comparing different revenue rates for different people is impossible because of all the variables involved, but that isn’t really the point here, so instead I will just give you my $.02, don’t spend it all in one place.
Sometimes Time Spent is a Little Money Earned
It may be a cliche, but does that make it any less true? Once we opened this account we threw it up on a few different sites and quickly forgot about it. It wasn’t until I started trying to add a few Google ads recently that I realized what ads I had run and on what websites. It was really nice to log on and see a balance of around $80 when I had forgotten about it, but at the same time, it was only $80, after 3 years and a few months. That comes to approximately $1.90 per month for the time period stated, not a great return, but you have to look at the time that was spent to receive that as well, and it was probably about an hour.
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Thursday · Popularity: 10% · google, seo
This is probably the last update I will post about this issue since I have covered the topic in two previous posts, What is With the rel=nofollow Penalty and Update: What is With the rel=nofollow, but it is worth an additional follow up here with Matt Cutts latest post, Quick comment on nofollow. Matt has updated Google’s interpretation of the use of nofollow and answered some questions that had been flying around lately.
I did learn some new information about the issue from reading the lastest posts, and when you should consider using the rel=nofollow code with your links.
Matt also answered some of the questions posed by seomoz.org in his post, Matt Cutts on Nofollow, Links-Per-Page and the Value of Directories, where he asked several unanswered questions about the nofollow issue.
Most of his remarks come from a post to the Google Group, Google Webmaster, where he says that webmasters are free to use the nofollow how they see fit of course but something else I had been wondering and just didn’t ask yet, was if I have my robots.txt file modified where the entire directory is disallowed, will that work too? Apparently so.
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Friday · Popularity: 7% · google, seo
Now I know I am not the most seasoned engineer, programmer, or any type of SEO professional (as I am none of those), but I can read.
I have spent quite a bit of time reading and re-reading the information on the issue regarding rel=nofollow and paid links, so follow me through this logic if you can.
After all this reading I came to only one conclusion. I don’t have a clue as to what is considered to be good standard practice all the way down to what is considered black hat operations done by well meaning individuals that didn’t even know there was such a term, or knew about the whole payola issue, or that this guys great link contest had screwed up his rankings royally (or his royal rankings).
Didn’t blogging use to be about saying what you think? Not when it comes to making a living I guess, and I understand that.
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